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Improving Your Client Experience (CX) for Virtual Assistants
A strong client experience matters because it directly impacts your success with enquiries and discovery calls. When people have a smooth, positive first impression, they are more likely to become clients, stay with you longer, and refer you to others too 🙌

Ellie 
3 min read


Urgent Tasks, Critics and the Summer Season
I know you’ve been there! Opened your emails, spotted something from a Client and thought, “Seriously? You’re only sending this now?”.

Ellie 
2 min read


Are You Undercharging?
I was reminded of it again this month while finding maternity leave cover for one of my clients. The range of rates Virtual Assistants are charging was HUGE, and not always reflective of skills or experience.

Ellie 
2 min read


Pricing Wobbles, Business Foundations & A Big Personal Update
Pricing objections can mess with your head! But most of the time, it’s not about your rate being wrong. It’s about a client not fully understanding the value or just not being the right fit. 

Ellie 
3 min read


Something new! April Wrapped ✨
I’m trying something new.. A monthly check in from me here at Rulu Virtual HQ.  A simple little roundup of helpful insights, business reflections and things to think about as you move into a new month.

Ellie 
3 min read


✨That✨ feeling and how to get it back!
Today at the SVAI , we hosted a webinar introducing a group of women to the world of Virtual Assistance. We all remember ✨that✨ feeling,...

Ellie 
2 min read


New Year, Bold Moves!
This week, I chatted with an Online Service Provider who started her year by doing something BIG . It wasn’t a launch. She didn’t take on...

Ellie 
1 min read


Turning The Page On 2024 ✨
This time between Christmas and New Year is always a bit odd, isn’t it? You find yourself wondering what day it is and whether you should...

Ellie 
2 min read


Turning 2024 Insights Into 2025 Success 🥂✨
This morning I hosted a Business Vision Workshop  with the fabulous Flexi Minders, it was such an energising session!! The workshop was...

Ellie 
2 min read


People DO Invest In December 🎄
It’s finally December, so I can officially say it without getting the side eye...Merry Christmas!!!🎄🥳 December can feel like a...

Ellie 
2 min read


"Your Rate Is Too High" 🤯
Let’s talk about something most of us have faced: a client or potential client saying, “Your rate is too high.”  😬 😬 It’s tough,...

Ellie 
2 min read


Words to Ditch for a More Confident 2025 💥
How’s your week going? I know this time of year can feel like a whirlwind, but I hope you’re managing to carve out a little time for...

Ellie 
2 min read


Breaking Up with Clients ✨Professionally✨ + Something New!
Can you believe we’re almost halfway through November already?  As we start wrapping things up for the year, it’s a great time to think...

Ellie 
3 min read


Thinking About Raising Your Rates? Here’s How to Do It Smoothly 💰
As the year wraps up, now is the perfect time to think about where your business is headed for 2025! And for many of us in the online...

Ellie 
3 min read


To Black Friday or Not? Here’s Some Promo Inspiration 💡
Whilst most of us have Halloween on the brain, Black Friday’s right around the corner 🎃 For us Online Service Providers, it can be a fun...

Ellie 
2 min read


Life Happens: Simple Systems to Keep Your Business Moving Forward
When I say it’s been one heck of a week around here, I mean it. Life hit HARD with everything from Covid to family emergencies & beyond...

Ellie 
2 min read


Video content is KING 👑
We all know that video content is KING when it comes to marketing & building trust with potential clients. Right? Yet, for many Online...

Ellie 
1 min read


Business is a Rollercoaster 🎢
Let’s be real for a sec.. Business can be a little bit tougher than people let on, can’t it? I’ve heard many times from newer Online...

Ellie 
1 min read


Navigating Summer As An Online Service Provider!
I’m super excited to share that Life Virtually has hit a major milestone - our 50th episode!! 🥳 In this special episode, we’re diving...

Ellie 
1 min read


Entering Business Awards 🏆
Imagine being announced as the WINNER of an Award, recognising you, your business and achievements! It's a game changer that solidifies...

Ellie 
1 min read
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